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All major search engines such as Google, Bing and Yahoo have primary search results, where web pages and other content such as videos or local listings are shown and ranked based on what the search engine considers most relevant to users. Payment isn’t involved, as it is with paid search ads.
An SEO certification is awarded to individuals who successfully complete an SEO Course. It shows that you have the necessary training and skills to work with search engine optimization.
There are many ways to get SEO certification. You can follow an online SEO course or attend a classroom-based course. As you’ll see below, the cost and requirements for becoming an SEO certified vary per course provider.